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What We Can Expect from the Beauty Industry, Post Covid-19

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What We Can Expect from the Beauty Industry, Post Covid-19

COVID-19 has been a game changer in terms of marking out the path of the future of the beauty industry. People have been isolated for quite a while and as time has marched on, many of the beauty services that would have normally been performed at a salon have become do-it-yourself projects at home. How will this DIY mindset change the future of the industry and beauty product manufacturing?

The Future of the Beauty Industry

It will be interesting to see what unfolds as more and more people get used to doing DIY beauty services at home. At this point we can certainly say that the future is uncertain but we should also be taking a look at the potential impact this may have as time goes on.

Some of the service workers that have been affected in the beauty industry include the following:

  • Hairstylists
  • Estheticians
  • Lash artists
  • Nail specialists
  • Tattoo artists
  • Makeup artists

 

Most salons have been closed temporarily on a global level and this means that people have had to become less reliant on these professional services. As well, customers have had to look elsewhere to purchase their higher quality cosmetic brands if they were used to buying them in the salons. It’s not known as of yet whether people that were usually buying these items in the past will continue to buy them in the future. There is a possibility that clients have moved away from these higher-end products to try other brands that are more available and less expensive. Only the future will tell how this will play out.

Unprecedented Changes

Nobody could have known at the beginning of 2020 how much the world would change in the matter of a very few months. The challenges being faced by all service workers in the beauty industry, cosmetic retailers and beauty product manufacturing companies are far-reaching. The challenges for the future remain unknown but we can take a peek forward and put some kind of forecasting into place.

According to a new report from Poshly, a data company, approximately 1 million beauty service workers across the United States have been affected by this pandemic. Some have turned to providing digital classes online to people that need help with their DIY beauty efforts. Some people are charging a small amount to people that want to enroll in these classes. This is a great short-term solution but it’s also time to look at the possible long-term changes that should be made.

Digital Beauty Businesses

In order to stay on top of this do-it-yourself trend in the future, companies in the beauty industry should take a look at expanding their digital presence online to remain viable. The trend in beauty has definitely taken a fast turn towards self-care that is budget-friendly. Knowing this, and accepting that it may be a part of the future, is important.

Businesses should take a look at how they can expand online. One way, for example, would be to provide information that is actionable to potential clients instead of emphasizing the promotion of new products. Chats, live streams and online events can be hosted and it’s expected that more people than ever would be willing to pay to learn more about do-it-yourself beauty care in the future.

We must monitor the situation closely as we move forward to see what trends are occurring as the COVID-19 pandemic continues to unfold. For more information about beauty product manufacturing and the beauty industry please visit our website at nationaltherapy.com.

Top Beauty Trends for 2020 that you Need to be Watching

Posted by on 1:36 pm in Blog | 0 comments

Top Beauty Trends for 2020 that you Need to be Watching

The year 2020 is promising to be innovative in terms of beauty product manufacturing with personalized products that feature sustainability. Here are some of the most popular movements to watch as the year moves forward:

Microbiome Skincare
With more and more people searching for “microbiome” (microorganisms inside and on the body) on the Internet, manufacturers of beauty products have stood up and taken notice. Microbiome skincare will be hyper-personalized while factoring in the microbiome’s of an individual. The focus will be on products being able to penetrate to a deeper level, the skin remaining hydrated and the skin also reflecting light better.

 

Celebration of All Skin Types
In 2019 the world celebrated the introduction of foundation shades that would provide choice and products to all different types of skin colours and types. This year will see a celebration of all ethnicities, ages, skin tones, identities and body types in beauty product manufacturing.

 

Anti-Pollution Skincare
This is expected to become as popular as skin protection against the sun. Air pollution has become a growing concern and it’s well known that the skin is the largest organ in the body and the main defense against pollutants trying to enter the body. Skin ages significantly faster when exposed to heavy pollution and beauty manufacturers are developing lines of skin care that will help fight the battle against the negative effects of pollution.

 

These are some of the most popular beauty trends for 2020 that you absolutely need to be watching right now. To learn more about ongoing trends and what’s available right now, please visit our site at nationaltherapy.com. We are a Canadian manufacturer of top-quality and innovative therapeutic products that are helping to shape the landscape of beauty products on a global level.

The Importance of Ultrasound Gel

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The Importance of Ultrasound Gel

When most people think of an ultrasound, the first thing they likely think of is pregnancy. While an ultrasound is certainly used to examine babies, did you know that an ultrasound can be used beyond that? At National Therapy Products Inc., we are an ultrasound gel manufacturer based in Toronto that specializes in products for ultrasound imaging, otherwise known as sonography. Ultrasound imaging uses sound waves to create internal pictures of the body to identify areas of swelling, pain and infection.

As a medical device company in Toronto, our ultrasound gels are used to help create a clearer image when performing ultrasound imaging. Ultrasounds are primarily used for pregnant women to also look at a baby’s brain. For some, the most important aspect is also finding out the gender of a baby.

General ultrasounds can also be used to detect breast cancer. While an ultrasound is not the main procedure used to detect the cancer, it is often used alongside with a mammogram to identify any irregular lumps in women’s breasts. Women under the age of 30 are typically recommended to take an ultrasound before a mammogram to detect any irregularities.

Another way in which ultrasounds can be used is to assess an individual’s organs, including the liver and kidney to name a few. This can be helpful in assessing these organs, for example, by performing an ultrasound for the kidney, you will be able to detect any abnormalities or injuries if there are any. Plus, if there are tumors or blockages that are affecting these organs, an ultrasound will be effective.

With all of these uses for an ultrasound, it is beneficial to use gels for better results as these help provide a clearer image during the screening process. As an ultrasound gel manufacturer, we offer a variety of products, with different gels and lotions.

As a registered medical device establishment with Health Canada and the US Food & Drug Administration (FDA), we offer products of the highest quality. If you are looking to inquire about our products, please feel free to give us a call at 1 905-790-6100. You can also get in touch with us through our website at nationaltherapy.com